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Fiery Group Privacy Policy


Data Collection Practices

We collect the following personal data when you subscribe to Fiery Group communications:

• Contact details: Name, email address
• Behavioural data: Email open rates, click-through patterns, device/browser information
• Preferences: Topics of interest selected during signup
Data is collected via secure online forms, event registrations, or partnership interactions across our group of companies.

Data Controller

Fiery Group is the Data Controller for all data collected across our associated companies.
This includes:
• Fiery Angel,  Fiery Entertainment, Fiery Light, Fiery Dragons & Children’s Theatre Partnership

Legal Basis for Processing

We process your data under:
  1. Explicit Consent (Primary Legal Basis)
    You actively opt in to receive communications via:
    • Unticked checkboxes requiring manual selection
    • Double opt-in confirmation emails
  2. Legitimate Interests
    Used only for internal analytics or for promoting similar products or services to existing customers, as defined under UK GDPR 2025-recognised interests.

Use of Your Data Across the Fiery Group

Your information helps us:
• Run targeted email campaigns from relevant group companies
• Analyse performance data to improve content relevance
• Coordinate communications to avoid duplication or over-contact

Data is never sold to third parties. It is shared only with:

• Fiery Group companies (listed above)
• Email service providers bound by strict confidentiality and data protection agreements

Your Rights & Data Controls

Under UK GDPR, you have the right to

• Withdraw consent at any time via the unsubscribe link in every email or via our [Email Preferences Centre URL]
• Access or delete your data by submitting a request to [MAILTO LINK]. All requests are processed within 30 days

Security & Retention

• Security: AES-256 encryption, multi-factor authentication, annual penetration testing
• Retention: We retain your data until consent is withdrawn, followed by a 6-month grace period to meet audit obligations

International Transfers

Where data is transferred outside of the UK or EEA, it is safeguarded using:
• EU Standard Contractual Clauses (SCCs)
• UK International Data Transfer Agreements (IDTAs)

Policy Updates

This privacy policy is reviewed annually or when material regulatory changes occur.

Contact Us

If you have any questions or wish to exercise your rights, please contact:
Email: [office@fiery-angel.com]

Fiery Unlimited Entertainment

Fiery Entertainment is part of Fiery Group, which includes
Fiery Angel, Fiery Entertainment, Fierylight, Children’s Theatre Partnership and Fiery Dragons.

Fiery Angel
Fiery Entertainment
Fiery Light
Children's Theatre Partnership
Fiery Dragons

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Fiery Group

Third Floor
26 Great Queen Street
London WC28 5BL

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